This past week, I had the pleasure of speaking about my new book “Hitting the Curveballs” to members of the FedEx Retiree Club (FERC) at their monthly luncheon. I must admit that when I was initially contacted about doing this presentation my first thought was- why would they want to hear me speak?
Certainly, it wasn’t lost on me that the FedEx name in Memphis is very well-respected (by me and thousands of other Memphians) and with over 30,000 local employees, they do wield considerable influence with many organizations and businesses in the area. Also, I have been keenly aware of the fact that FedEx has been a loyal ISI client since 1998 and have really helped me grow the company particularly back in the early days. But I was still wondering why would a bunch of retirees want to hear me talk about topics like dealing with crisis and growing a business during the Great Recession?
The answer became more apparent to me as I did my presentation and realized that many of the concepts that I discuss in my presentation relate to not just growing a business but life itself. Everyone, retired or working, is challenged with crisis in their life from time-to-time. It is an inevitability. Business and life aren’t always perfect sometimes. But as I discussed in my presentation (and book) what separates successful people from others is their “response” to those challenges. Successful people establish a mindset that crisis can be viewed in a positive way and that it actually represents an opportunity to grow and improve oneself (and a business as well).
Another topic that really hit home with the FERC members was “Creating a Legacy” and giving back to the community to groups like the Ronald McDonald House and Catholic High School and the Education that Works program (ETW). As noted, ISI is proud to support the patients and families of St. Jude Hospital through the Ronald McDonald House as well as providing financial assistance to ETW students to obtain a college prep education at Catholic High School. Two distinctly different programs that are helping young people to improve their lives, now and in the future. Supporting these kinds of organizations can provide an unimaginable sense of fulfillment and I'm glad I was able to share that with the FERC members.